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Yahoo Testing Advertising Privacy Management Tool

Yahoo is rolling out an online tool that allows consumers to see -- and edit -- the personal profiles that Yahoo has compiled about them based on their Web browsing behavior. Yahoo's new Ad Interest Manager tool, released in test form, is part of a broader industry push toward self-regulation amid mounting concerns about online privacy in Washington.

  • Read the article: MSNBC | Posted: 12/07/2009 08:05:00 PM | Permalink

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