Microsoft to Discard Bing User Data After Six Months

Bowing to pressure in Europe, Microsoft said that it would comply with regulators and discard all data collected on users of its Bing search engine after six months. John Vassallo, a Microsoft vice president and associate general counsel, said the company would introduce the changes over the next 18 months, aiming to satisfy a European advisory group that had been critical of how search engines collect and retain data on individuals for advertising purposes.